At iMumz, they aim to create a safe womb environment for healthy and happy babies. iMumz is founded by two IITians, a senior gynaecologist and a well-known life coach. They are featured by prestigious media houses like YourStory, Outlook India, Zee News, Femina, and PTI and won many startup competitions. They are declared as the second-best health app of the country by the Government of India, Prime Minister and Union Minister of India.